Media Education Research Centre
University of Kashmir,,
Hazratbal Srinagar--190001
Tel Office:
- 0194-2420078 Ext. (Office) 2211, 0194-2420405 Ext. (Head) 2123 Fax:- 0194=2421367,
website: http://mercs.uok.edu.in/ , Email: merc@uok.edu.in
M.A Mass Communication and Journalism
In
case of M.A Mass Communication & Journalism, a candidate shall have to
appear in the Entrance Test based on two papers on a single day, with paper I
in the forenoon and paper II in the afternoon session. Question paper I shall
comprise 60 multiple-choice questions having only one correct or most
appropriate answer [in a similar manner as in other subjects] carrying 60 marks
as per the syllabus prescribed below for the purpose. Question paper II shall
comprise 5 questions, carrying 60 marks, on the topics given below and the
candidates shall be required to attempt all the questions in 2 ½ hours. On the
basis of their merit in Paper I, Answer books of paper II of candidates
numbering four times the intake capacity (both under open merit and reserved
categories) shall be got evaluated. Final selection for admission to this
programme shall be based on the combined merit obtained by the candidates in
Paper I and Paper II. The marks or GPA obtained by a candidate at the
qualifying examination shall be considered only in case of a tie.
Syllabus
The
Question Paper I (Objective
Type) for the Entrance Test shall be based on the following nine broad topics, each
carrying marks shown against it separately. Paper setters are required to set
the required number of multiple choice type questions (each question carries
one mark) with only one correct or most appropriate answer separately for each
topic, giving uniform representation to the whole syllabus contained therein.
Syllabus Description
|
No. of Questions
|
Marks Allotted
|
Books
and Authors-(Prominent books published during the last three years and all
time great books.)
|
5
|
5
|
Abbreviations
– Media related
|
4
|
4
|
Slogans
(Media Organizations /Popular ad Campaigns)
|
3
|
3
|
Movies
– Award winning during the last three years (national/international –
Producers/Directors/Script writers)
|
3
|
3
|
Who’s
who in print and electronic media (local and
national)-(Editors/Columnists/Prominent Writers/ Anchors / Producers
/Directors): News organizations: Newspapers, News Magazines, News Agencies
Radio Kashmir/Doordarshan Srinagar, Kashir Channel, DD National Network and
Prominent National Cable/Satellite television channels
|
5
|
5
|
Media
Terminology – Generally used terms by media- Print and electronic.
|
5
|
5
|
Persons
in news (local/ national/international)
|
10
|
10
|
Current
Affairs – (local/ national/ international)
|
10
|
10
|
Language
Usage: Vocabulary & Grammar - (Do as directed)
|
15
|
15
|
The Question Paper II (descriptive type) shall comprise 5 questions for 60 Marks and the
candidates shall be required to attempt all the questions in 2 ½ hours. Here
the candidates are expected to write on:
Syllabus Description
|
No. of Questions
|
Marks Allotted
|
Topical
Essays (Local/National)
|
1
|
15
|
Personality
profile (local/national/international)
|
1
|
10
|
Comment/s
on local Print and/or Electronic Media
|
1
|
10
|
Comment/s
on national Print and/or Electronic Media
|
1
|
10
|
A
300-Word creative piece on a given theme
|
1
|
15
|